Conversion rate
Red flags: If your data doesn’t help you solve your problems, you’re probably looking at the wrong information. Not all data is useful for making strategic decisions. Ensure that you look into metrics that are relevant to your problem so your insights can drive you in the right direction.
As you analyze your data, look for patterns that are relevant to your uk db center problem and start forming hypotheses. For instance, if you notice a pattern of cold calls being ignored, you’ll want to figure out why so you can fix the problem. Start exploring potential reasons for the pattern: maybe SDRs are calling at the wrong time, or they’re using the wrong call intro. Once you’ve recognized a pattern, you can come up with a solution by exploring possible causes of that problem.
Red flags: If your hypothesis is always right, you may be cherry-picking information that supports your original ideas. When collecting and analyzing data, try to remain objective to get the most valuable insights.
Collect, store, & organize data correctly
Collecting data is important, but so is making sure you use it – and organize it – in the right way. You should be able to access the data you need, when you need it. First, the technology you use to collect and analyze data has to be the right fit. Use a data prospecting tool with a reputation for reliable, accurate data so you can trust that your decisions are based on the right information.
