By Ester Ribas , November 28
One more year, Black Friday arrives , which has already become Black Week for many physical and online stores, due to the number of offers and campaigns they carry out during the days leading up to Black Friday to maximize their sales.
For example, in 2018 sales in Spain increased by around 646% compared to “normal” days, so to speak . A day that companies take advantage of to “bust their prices” for various purposes; to get rid of stock, to finish selling hong kong telegram data that product from past seasons, to do pre-Christmas campaign, etc. But without a doubt, their main objective is to sell.
In this sense, today's post is going to be dedicated to giving you a few tips on how to succeed with your campaigns on Black Friday and also on Cyber Monday, after Black Friday.
How to succeed with your Black Friday and Cyber Monday campaigns
Magic words
No, there is no magic word like abracadabra that will allow you to increase your sales by magic, but there are persuasive words that help to attract the attention of users, making them notice you. Some of these words are; free, opportunity, discount, gift, among many others that you cannot ignore in your Black Friday campaigns.
Pre-campaign
It is important that your marketing campaign or strategy starts between 2 and 1 week before Black Friday . Don't be left behind, keep in mind that your competitors start very early with discounts and talking about "Black Friday". We recommend that a month before, you sit down with your team and start planning the entire calendar and design the campaign around Black Friday.
