The word, the most powerful communication tool

[olivia25]

“Words are the acoustic configuration of ideas”

Friedrich Leopold von Hardenberg, German poet and philosopher

The most widely used communication tool by men and women in our society is the word. An ancient tool, linked to oral tradition, that audio marketing is making fashionable with the emergence of podcasts.

It is no coincidence that a visionary like Steve Jobs, in 2005, already spoke of the possibilities that these audios offered for communication. And time has proven him right, once again, since there india telegram data are currently more than 2 million podcasts that will generate around 1 billion dollars in revenue this year.

Table of Contents

What is a podcast?
Advantages of podcasts
The listening audience
The main platforms
Conclusion
Sources of information
What is a podcast?

It is an audio file transmitted online, which a user can download to a personal device for listening.

The term podcast comes from the union of the words 'ipod' and 'broadcasting' (that is, portable + radio-like transmission) and was first coined in 2004 by a journalist from the English newspaper The Guardian .

audio

Its format can be very varied, but the most common refers to an interview or an individual recording of a presenter on a specific topic.

Advantages of podcasts

This new communication tool has become established because it has been able to adapt to the current needs of a technological consumer who seeks maximum practicality in his daily life, and listening to content is much more practical than reading or viewing it because it can be combined with other activities. For example, when you are exercising, walking, cooking or doing any other manual activity.

[yadaysrdone]

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