Pinterest News to Increase Your Brand's Visibility This Summer

[olivia25]

We love the world of social media and how incredibly dynamic it is. Every day they include new features and tools to improve the user experience , even as you can see in previous articles, new platforms emerge with different objectives and ways to entertain the public .

It's been a while since we told you anything about gambling data south africa Pinterest , the best social network to find inspiration for any aspect of your daily life: decoration, post ideas, recipes, crafts... and also a great showcase for your business .

In recent weeks, it has incorporated a series of new functions that you will love to learn about so you can start applying them to your social media strategy.



Pinterest Shopping List
Pinterest itself conducted a study in which it concluded that users who regularly saved pins on its social network were 85% more likely to purchase that product later.

That's why Pinterest has decided to take advantage of this to help companies boost purchases from this social network, just in time for the summer campaign . How? It has added a shopping list to its functions , to save all product pins in one place. Therefore, it acts as a shopping cart and when users want to buy a product, they will have everything organized in the same place.

Are you still not advertising your online store's products and services on Pinterest? This is the signal you needed to start doing it right away.

Pinterest shopping list

Live events on Pinterest
During the pandemic, many meetings and events have had to be suspended due to restrictions. Pinterest has done its part to try to solve this problem by launching a new live events feature, so that brands do not have to cancel these business opportunities .

Up to 5 people can participate in these events and there is no limit on the number of viewers. Viewers can comment and contact participants during the live broadcast. In addition, pins can be tagged so that users can save or purchase those products.



Idea Pins vs Tik Tok
I know we sound repetitive: but if you want to succeed with your audience you have to adapt to their preferences, and right now video marketing is constantly growing . At first, we all saw Tik Tok as something strange and that didn't fit our tastes, but admit it, now you too are addicted to this social network.

It is so successful that numerous applications such as Instagram , YouTube , and even Google , have released their own version of dynamic short videos, and Pinterest was not going to be any different with its Idea Pins .

Idea Pins are short videos, up to 60 seconds long, with the option of including 20 clips, and to which you can add filters, a description or a list of details and materials. Users will find them in the feed and can add reactions, comments or save them to their board.



We often tend to focus only on the most typical social networks and we are not aware of all the benefits we can get from platforms like Pinterest . If you use it to find inspiration, why not let other users find it with content generated by you? If you think this is not for you, our community managers will help you decide which social networks you should have a presence on. We want to meet you!

[yadaysrdone]

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