How Google PageRank Works (or Used to Work)

[shuklarani621]

I've been hesitant about writing a post about how Google's PageRank works , as it hasn't been updated since 2013 and many people think it's dead. But you never know with Google, so it's worth knowing the ins and outs of this system, just in case it becomes as relevant as it once was.

What is Google page rank?
PageRank, a proprietary automated process that determines where each search result appears in Google's SERP.

Most users tend to focus on the first few search results, so ranking high on the list means more traffic.

So how does Google determine search results rankings? Many people have tried to figure out the exact formula, but Google keeps the official algorithm a secret. What we do know is this:

PageRank assigns a rank or score to each search result. The truemoney database the score of the page, the higher it appears in the search results list.

Scores are determined in part by the number of other web pages that link to the target page. Each link is counted as a vote for the linking website. The logic behind this is that pages with high-quality content will be linked to more often than mediocre pages.

Not all votes are equal. Votes from a high-ranking website count more than votes from low-ranking sites. You can't really increase a website's rank by pushing a bunch of empty websites back to the target page.

The more links a web page sends out, the more its vote is diluted. In other words, if a high-ranking page links to hundreds of other pages, each individual vote won't count as much as it would if the page only had links to a few sites.

Other factors that can affect the score include the age of the site, the strength of the domain name, how and where keywords appear on the site, and the age of the links going to and from the site. Google tends to put more value on sites that have been around for a while.

[yadaysrdone]

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