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experiences with clients, colleagues and friends are important steps, but books for product leaders are also an indispensable tool for success.

After all, the habit of reading not only broadens horizons, but also strengthens essential skills for inspiring leadership, such as communication, innovation, teaching and continuous learning.

In this article, we have selected 4 works that will enrich your professional career and, who knows, bring new insights to your personal life. Enjoy your reading!

How important are books for product leaders?
Before we present the titles, it is worth a brief reflection. Harry Truman, former US president, said: “ Not all readers are leaders, but all leaders need to be readers .”

Unfortunately, many leaders and companies still underestimate the value of reading. In fact, the phenomenon is not restricted to the professional environment.

One worrying fact reinforces this: in the last four years, Brazil has why choose our service? lost 6.7 million readers, according to the 6th edition of the Retratos da Leitura no Brasil survey .

Reading books or magazines helps to create connections and deepen learning that is often not fully assimilated through lectures, group work or practical experiences alone.

If reading isn’t already part of your daily routine, why not start now? Below, we’ve brought you some suggestions. Enjoy!

4 Books for Product Leaders to Add to Your List
To inspire you and, of course, help elevate your career, check out our curation.

1. The Product Book: How to Become a Great Product Manager

The Amazon bestseller, written by Carlos González de Villaumbrosia and Josh Anon, is ideal for those who are always racing against the clock.

With the audiobook version, you can listen anywhere and absorb valuable insights into the role of a PM in a company .

This professional needs to master clear and effective communication with diverse teams, in addition to having exceptional skills to successfully launch products and conquer the market.

If you are “open to work”, The Product Book is also an excellent tool to stand out in interviews and excel in your career as a PMM.

2. Inspired: How to Create Tech Products Customers Love

Marty Cagan's book seeks to inspire, raise discussions and answer the big question: how to create successful technology products?

Using real-world examples, Marty explores how giants like Google, Tesla, Netflix, and Amazon have developed products that have won billions of fans around the world.

Furthermore, the work offers concrete and practical roadmaps, helping to build a solid and effective product culture.

Focused on product development, Inspired is a reference for both early-stage startups and established companies . After all, who doesn’t want to innovate, add value to customers and increase engagement while achieving business goals?

This is essential reading for PMs looking to take their knowledge and skills to the next level.

3. Escaping the Build Trap: How Effective Product Management Creates Real Value

Melissa Perri warns that many companies fall into the “construction trap” by focusing only on internal goals. This causes them to waste time, energy and money on features that do not generate real value for the consumer.

Divided into five parts, the book highlights the importance of user experience and its direct connection to the role of the product manager. According to Perri, these concepts must be addressed together to achieve a positive impact on business.

The author argues that, to avoid this trap, companies need to cultivate a customer-centric product culture , which requires optimizing communication and collaboration within the organization.

Escaping the Build Trap is essential reading for PMs who want to create and maintain efficient product management, focusing on performance in the workplace, and not just results.

4. Loved: How to Rethink Marketing for Tech Products

Martina Lauchengco, a reference in Product Marketing, brings the third book in the trilogy that began with Inspired (our second suggestion in this post) and Empowered .

With a career that includes stints at Microsoft Office and Netscape Navigator, the author explores essential strategies for product success.

In Loved, the focus is on Product Marketing , one of the main levers for transforming products into items desired by consumers. The book invites you to rethink simple and effective ways to position your products in a highly competitive market .

Martina also highlights the skills and actions that are essential to achieving your goals on this journey. A must-read for anyone who wants to make a difference!

The book suggestions for product leaders caught your attention, but you still think that reading doesn't fit into your routine? Don't worry, we'll help you turn your desire to read into practice!

How to include the habit of reading in your routine?
It may seem challenging, but it is entirely possible to create a pleasurable reading habit. The tips are simple, and the sooner you start, the sooner it will become a natural part of your daily routine.

[yadaysrdone]

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