In order to achieve the desired success with the company's website, it must be displayed in the top positions in the search results. Google is the most successful search engine and is therefore also considered a benchmark for the success of a website. Google uses a complicated algorithm to evaluate the rank of a website. How exactly this works is the company's trade secret. However, several factors are known and Google also publishes the most important characteristics of successful websites .
Google's "General Guidelines" list all the criteria that the company uses to calculate the ranking of websites. These guidelines are almost 170 pages long and will probably only be analyzed in detail by specialists. We would like to introduce you to the most important factors here:
Number of keywords: Search engines are primarily concerned with the keywords used in searches. Your customers will use certain words when searching for your products and you should also use these in the texts on your website. However, the number should not exceed 3 percent of the text, as this will have a negative impact on the quality of the texts and the rating of the website.
Quality of the texts: The texts should be unique and offer added value to the readers. Simply copying texts onto the website or using poor quality texts will be penalized by Google with a bad rating.
Number of texts: A good website must offer an appropriate selection germany telegram mobile phone number list of texts, which is also constantly expanded. A website with little content, even if it is very good, will never make it to the top ranks.
Links: A good website always has links to other websites. The robots follow these links and include them in their search. If many other websites link to your site, then this has a positive effect on the ranking of your company website.
If you take these factors into account when creating your website, you will achieve the desired success with your website in the long run. Building a successful website takes time, but if you regularly add new texts and new offers, you will see success in a short time. Here is a list of the best SEO tools that you can use for free.
Prepare for the success of your website!
The company website should be part of a marketing strategy . Social media can reach a large number of customers, but it is not effective without a link to a website that can provide more detailed information. Existing and new customers must be offered a website where they can find a contact person and plenty of information that will help them better use the products and/or services. The website is the ideal place to offer customers added value for your products.
But you should also prepare for the success of your website in good time. The more customers visit your website, the more complex it becomes to track new customers and communicate with them optimally. To ensure that you don't lose track and that all the effort you put into your website is not wasted, there are CRM systems that you can use to keep track of everything. CRM systems such as the Act! Growth Suite are even more efficient , as they offer many powerful sales and marketing tools in one package. They are designed for constant growth in your company and allow you to never lose contact with your customers.
How can you better position your website with SEO marketing?
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Re: How can you better position your website with SEO marketing?
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