Rates are listed for month-to-month billing

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Subscriber list size : criteria used by Mailchimp* and ActiveCampaign.
Volume of emails sent per month : criterion used by Brevo and Mailjet.
A mixed model : criteria used by Sendgrid.
*Mailchimp currently also enforces a limit of 1000 emails sent per month on their free plan, as seen here .

Below we analyze five examples of common situations in an email marketing strategy . This way, you will have enough information to choose the best option for you.

In each of these examples, you'll see what the cost would be using five of the leading email marketing platforms on the market: Brevo, Mailchimp , Mailjet, ActiveCampaign, and Sendgrid.

When making all comparisons, the following aspects have been taken into account:

In all cases, the lowest possible rate for the indicated service is indicated, without including extra features.
Brevo, Mailchimp and Mailjet prices are quoted in Euros. ActiveCampaign and Sendgrid prices are quoted in US dollars because this is the currency in which they bill.
Rates with decimals are rounded to india telegram data the nearest whole number.
Platform prices updated at the time of publication of the article.
*Brevo and Mailjet offer 10% discounts with an annual subscription and ActiveCampaign offers 20%.

Another factor to consider is copywriting . If you want to hire third parties to write your emails, the average cost can be €200-300 for the first 2-3 months , but it can vary .

Example 1: Send a monthly newsletter to all your subscribers
Email/ Contact number Brief Mailchimp Mailjet ActiveCampaign Sendgrid

**Customers have 30 days to try the plan for free

This example shows a comparison of email marketing prices with a very common scenario: sending a single newsletter per month. This send is often a good start to get noticed without invading a customer's inbox.