The key is to work smarter, not harder.
By getting creative with your Black Friday mobile number data for calling marketing strategies and offers, you can attract new customers, increase your revenue, and build loyalty among your existing customers.
In this article, we’ll share 12 Black Friday marketing ideas that can help online stores make the most of the biggest shopping event of the year.
Let’s jump in!
Let’s dive into 12 powerful Black Friday ideas that can drive significant gains for your small business.
1. Create exclusive Black Friday bundles
Offering exclusive bundles is a tried-and-true way to increase the average order value (AOV) during Black Friday. Bundling allows you to pair complementary products or services together at a special price, which customers perceive as added value.
For example, Waterdrop creates bundles that pair different microdrinks with hydration accessories. Their starter set includes a reusable bottle, a pack of popular microdrink flavors, and a stylish carrying sleeve.
Waterdrop product bundles
These bundles not only give customers more value but also introduce them to products they might not have tried otherwise. By packaging items together at a discounted price, you increase the likelihood of larger purchases and can move more inventory during the holiday rush.
For service-based businesses, bundling works just as well. You could offer multi-service packages or discounted subscriptions. A fitness studio might create a Black Friday bundle that includes personal training sessions, nutritional consultations, and a free class.
