▷ ChatGPT and content marketing, what does it mean?

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It's no secret that ChatGPT has taken the world by storm, and its popularity continues to skyrocket! It's also begun to influence digital marketing, particularly content marketing. Wondering how?

ChatGPT has the potential to tunisia mobile database digital marketing
ChatGPT, invented by OpenAI, is a large language model that is trained on a dataset of 300 billion words and 175 billion parameters.


It is trained on 570 gigabytes of text data including social media posts, articles, blogs and even books to learn the structure and pattern of the human psyche to give a human-like response.

For all these reasons, the site received 13 million unique visitors each day on average in January 2023, with traffic increasing by about 3.4% per day, according to Tooltester .

So, how to use ChatGPT in digital marketing?

Although it has its limitations, ChatGPT possesses powerful artificial intelligence (AI) capabilities that have the potential to revolutionize web marketing. Its applications in this sector include:

Content creation and optimization;
Customer service automation;
Marketing Personalization
Customer behavior analysis
Report generation
Customer feedback management and market research.
And for content marketing in particular, ChatGPT has quite a few positives.