Embedded videos in emails are also a practical way to explain how to do something. What’s more, people remember details they see for far longer.
So your onboarding email can include a short clip to highlight key features or a longer step-by-step guide. People are more likely to watch a short clip than read a long list of instructions.
10. Personality & personalization
Your potential customers expect a personal touch. A welcome message can qatar telephone number data delight with a subject line addressing the customer by first name, for example.
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The above example shows two significant aspects of email personalization. First, it addresses the email recipient by name. Then, the whole tone is friendly and conversational. It helps humanize the brand – in this case, YouTube – and makes the recipient feel closer to the company.
Read more about dynamic emails.
Further reading: 15 SaaS Email Marketing Examples & Best Practices
The onboarding email — essential for customer acquisition & retention
There are so many types of user onboarding emails you can create and send.
Whichever you choose, a successful onboarding campaign will bring you better customer retention.
The principal benefit of onboarding is that it engages new customers. You create a closer connection and stand a better chance to keep them.
Beyond that, great onboarding can also earn you new business. Engaged customers are more likely to buy more products. They’ll also advocate for your brand and recommend you to others.
Getting onboarding right is a win-win. What is SMS marketing?
SMS Marketing is sending promotional campaigns or transactional messages for marketing purposes using text messages (SMS). These messages are mostly meant to communicate time-sensitive offers, updates, and alerts to people who have consented to receive text messages from your business.
