It sounds exactly like everyone's life

[hasanthouhid0]

As newborns we cry because we are sleepy or hungry .

As children we do it when we are afraid or because we miss our mother.

Then, as we become kids, our main interests become our friends and the games we play with them.

Little by little, however, the need to belong to the group takes over and, at the same time, the fear of being excluded.

Social relationships become something to be handled with extreme care.

We reach the point where it is no longer enough to belong to the community, but canadian cto cio email list we want to be recognized, approved and respected .

Finally, the highest aspiration becomes that of realizing and affirming one's own identity (both in the relationship with oneself and with others) and achieving one's goals (alone or in a group).

, doesn't it?

And it really is!

Yes, because there is a person, a certain Abraham Maslow , who in the last century decided to hierarchize human needs, from the fundamental and more concrete ones, to the, let's say, more intimate and ideal ones.

But what exactly are these principles?

How did good old Maslow organize them?

And, above all…

What does marketing have to do with it?

Dive in.

The answers await you…

In this article
The Structure of Maslow's Pyramid
But why the Pyramid?
Maslow's Pyramid and Marketing
The Structure of Maslow's Pyramid
Ok, the structure is a pyramid, and so far no surprises…

The interesting thing to understand, however, is the composition of its “steps”, because each of them represents a typology of needs.

[yadaysrdone]

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