Remind your customers about yourself and increase their flow

[tmonower111]

A bank client contacts a manager to clarify the terms of using a debit card. At the end of the telephone conversation, the client receives an SMS with an offer to evaluate the service.

Bank: Hello, please rate the quality of the manager's work from 1 to 10.

In response, the client selects the appropriate number and sends a reply SMS.
The ten-point scale rating format is chosen to calculate the customer loyalty index (NPS). Calculate the results and conduct a segment analysis of users.

The loyalty index divides users into 3 groups:

First group: from 0-6 points. Clients are not satisfied with the company's work and give a critically low rating. This group is potentially considering the option of switching to competitors.

Second group: from 7-8 points. Neutral group. Such clients actively use goods and services. But, in case of an attractive offer, they are ready to switch to another company.

Third group: 9–10 points. People know your product, actively use it and recommend the brand to others.

Most often, companies in the service sector offer users to malta b2b leads attend an event, take the first free lesson, test the service, etc. In this case, their managers make calls to clients, pass on general information or send e-mails.

However, users quickly lose information and forget to attend the webinar. Because the dialogue with the call center employee does not encourage action right here and now.

To make the user pay attention to your offer, the SMS mailing includes the necessary data: the date and time of the event, as well as a link to the event.

Examples:

Marketing webinar starts tomorrow! Login link: clck.ru/AoT9S
Free programming lesson in 1 hour! Login link: clck.ru/AoT9S
Thus, an English language school contacted the P1SMS service with the task of increasing the “reachability” of users to a free webinar.

[yadaysrdone]

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