The different types of landing pages that exist and their role within the funnel (there is life beyond the sales page!)
Posted: Wed Dec 18, 2024 4:28 am
Imagine if I had you here in front of me right now and asked you:
“ What exactly is a landing page? ”
What would you tell me?
Perhaps the first answer that comes to mind bulk sms spain is something like:
“ That’s easy, Mila. A sales page, right? You know, where you present your product or service, and explain its benefits… ”
Hot, hot, but not.
The reality is that there are many different types of landing pages . And each one fulfills a different role within your sales funnel.
That's what I'm going to explain to you in this post:
The different types of landing pages that exist.
And its purpose.
But it’s almost better if I start from the beginning…
ypes of landing pages] Let's start by defining what is considered a landing page
Let's see.
Technically, a landing page would be any page that a user arrives at after clicking on a link (in fact, landing page means “landing page”
But that definition seems too generic to me.
That's why I'm changing it for this other one, which is the one we usually use in the world of digital marketing:
A landing page is a page that is optimized (both in terms of text and design) to get the user to perform a specific action.
Furthermore, it is normal for a landing page to be optimized for a single objective.
“ What exactly is a landing page? ”
What would you tell me?
Perhaps the first answer that comes to mind bulk sms spain is something like:
“ That’s easy, Mila. A sales page, right? You know, where you present your product or service, and explain its benefits… ”
Hot, hot, but not.
The reality is that there are many different types of landing pages . And each one fulfills a different role within your sales funnel.
That's what I'm going to explain to you in this post:
The different types of landing pages that exist.
And its purpose.
But it’s almost better if I start from the beginning…
ypes of landing pages] Let's start by defining what is considered a landing page
Let's see.
Technically, a landing page would be any page that a user arrives at after clicking on a link (in fact, landing page means “landing page”
But that definition seems too generic to me.
That's why I'm changing it for this other one, which is the one we usually use in the world of digital marketing:
A landing page is a page that is optimized (both in terms of text and design) to get the user to perform a specific action.
Furthermore, it is normal for a landing page to be optimized for a single objective.