Let's summarize what to do to increase the payback
Posted: Wed Dec 18, 2024 4:24 am
Work out the USP of the product. It is difficult to stand out in the market with a product like your competitors. Look at your product from the buyer's perspective? Think about what is important to him. What does he want to get? And then repackage the product so that it emphasizes the benefits that are important to the potential buyer.
Change the landing page. If the product is complex, targeted industry database make a landing page, not a quiz. Use it to reveal the advantages of the product, work through objections and emphasize the benefits. You can create a landing page in any domestic designer. For example, in LPGenerator from the Vitamin.tools advertising ecosystem .
Test each hypothesis. I recommend using different creatives for different audience segments. This will help attract more potential buyers and increase conversion.
Set up end-to-end analytics. High ROI is impossible without an end-to-end analytics system. Without it, you can't track the buyer's path and optimize your campaign for repeat sales.
Change the landing page. If the product is complex, targeted industry database make a landing page, not a quiz. Use it to reveal the advantages of the product, work through objections and emphasize the benefits. You can create a landing page in any domestic designer. For example, in LPGenerator from the Vitamin.tools advertising ecosystem .
Test each hypothesis. I recommend using different creatives for different audience segments. This will help attract more potential buyers and increase conversion.
Set up end-to-end analytics. High ROI is impossible without an end-to-end analytics system. Without it, you can't track the buyer's path and optimize your campaign for repeat sales.