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Core features:
SERP analyzer
AI writing assistant
Best for: Marketing teams creating 4+ pieces of long-form content monthly
Pricing: Plans start at $59/month
15. Respona
Respona is an outreach tool that helps marketers build links back to their website. Link building is an important SEO strategy as it helps improve the authority of your website, proving both to search engines and website visitors that your business is a trusted source.
Best marketing tools for small business_Respona for backlinks and digital PR
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Core features:
Find email addresses
Craft messages to contact other brands
Best for: Brands looking to build links as a part of their SEO strategy
Pricing: Starts at $198/month.
Recommended tool combinations
For beginners and side hustle businesses: Surfer Essential + Ahrefs free tools (content optimization)
For growing websites: Surfer Essential + Ahrefs Lite (content + technical SEO)
For content-heavy teams: Surfer Scale + Ahrefs Lite + Respona (full SEO toolkit)
