Don't worry, you're not the only one.
The same thing happens to half of humanity.
And that's normal. Because every email you send conveys information about your brand and about you as a professional, and that has a direct impact on your sales.
The truth is that if you have an online business, email is, no matter what, a fundamental part of your daily life. It's up to you to do it as well as possible.
But doing it right, in most cases, requires investing time and effort.
Relax. Because in this post I'm going to teach you how to write effective emails quickly so that:
Put your professionalism on display and improve your customer service.
Optimize the time you spend writing an email.
Improve your sales and the results you get through email.
Come on ?
Table of Contents
Email customer service: the totem of your business.
You probably see writing your emails as a tedious task that always takes too much time and makes you terribly lazy. And that's where the problems begin.
Of course, answering and writing emails is not part of your core business, but perhaps you should give it more importance than you are giving it now.
Let me explain…
Not only can writing emails take up an indecent amount of your time each day, but it can also make a positive or negative impression on your customers, both potential and current, and your community .
Many details come into play here: not only how you write, but also how you capture attention, whether you personalize your email, whether you send a response in the shortest possible time, the signature, the aesthetics...
All of these details can mean the difference between a new client hiring you or someone running away. Or between a satisfied client and a dissatisfied one.
The reality is that, throughout the day, you probably have to write many, many emails with different objectives for a wide variety of recipients .
These are some of the most common ones:
Presentation email to potential clients.
Welcome email to a client.
Sales emails.
Sales follow-up emails, closing collaborations, etc.
Emails for networking.
Emails to keep in touch with your community.
This is just a representative sample. Depending on the size of your business, the range of emails can be expanded to infinity and beyond.
How they are written and how you manage them will determine whether your email customer service is 10 or conspicuous by its absence?
To achieve this quality, there is a key tip that you must keep in mind: it is better to send 5 very good emails than 100 poorly written ones .
This is also OPTIMIZING business management: achieving the best results with the minimum consumption of resources.
hey!
Before continuing, download the checklist " 15 Things That Are Wrong With Your Emails " and I'll tell you:
A detail to make your emails clearer and more likely to receive responses.
The mix that is making you look less professional in the eyes of a potential client.
A beginner mistake when sending emails that can get you into serious trouble?
How to write a professional email quickly and effectively.
Before we roll up our sleeves and get down to business, I have to tell you that iraq whatsapp number data sometimes I receive emails suggesting professional topics and I feel like running away.
In some cases I don't understand anything they are suggesting, almost from the moment they say "hello."
Other times they write to me as if we were lifelong friends.
Or as if they were Góngora, with all the pomp and protocol.
Other times I go cross-eyed with the haphazard mix of colors and fonts.
Regardless of the type of email you are going to write, there are some basic principles that all of them have in common that you should not lose sight of if you do not want your client or future client to run away.
So, now let's get down to business.
1. DEFINE YOUR OBJECTIVES BEFORE WRITING AN EMAIL.
I will never tire of saying that without goals, your business is like a ship adrift. It doesn't know where it's going or which route it should follow.
The same thing happens with your emails.
Establish this mental routine: ALWAYS ask yourself what goal you want to achieve with every formal email you send.
