The functions of this application were to provide basic help to customers for shopping, checking prices, making lists, obtaining discounts, among others. Yagé's campaign achieved more than 70,000 downloads in just 2 months and with the rest of the campaign time on Facebook, the application was positioned as one of the most downloaded in Ecuador. Impressive results!
What do you think of this compilation of campaigns? I'm sure you have some phone number list to add to the list. I invite you to share your favorite campaigns with me and the readers of this blog in the comments so we can expand the list with more candidates for the best digital campaign in Ecuador.
Effective digital campaign
Topics: Digital Marketing Ecuador
Adriana Alban
Written by Adriana Alban
Founder and Business Development at Hiperestrategia. Leader of the Quito HubSpot User's Group, co-creator of Academia Inbound, marketing and sales mentor at Buen Trip Hub, and business strategy columnist at América Economía.
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Pablo Hernandez
12/18/2014, 7:10:55 AM
A couple of weeks ago I checked out the Supermaxi app. It was really great.
I also had the chance to see the IASA campaign up close. I loved the campaign as a creative way to create a user base and support CSR.
It's great to see how digital marketing is improving in the country.
