3. Employee Advocacy and Netw
Posted: Tue Dec 17, 2024 4:42 am
Salespeople should learn how to engage with their network’s content, be active members of groups where their target audience congregates, and provide value through comments and sharing posts. This engagement and interaction will expand their reach and help create strong relationships with potential clients.
orking Tactics
A company’s employees are its greatest brand ambassadors, so effective LinkedIn marketing training should teach them how to leverage their networks to amplify your company’s message.
Encourage employees to share company content, participate in LinkedIn groups, us mobile number list and connect with potential clients. Oktopost’s employee advocacy platform can help streamline this process and track the impact of your team’s efforts. Its intuitive tool enables your sales team to choose the most relevant pre-approved posts and share what they or their target prospects are interested in, with shared workflows and analytics so all small wins can be celebrated.
4. Social Selling Etiquette
There’s a fine line between being helpful and pushy on LinkedIn. The course should cover the nuances of interacting with prospects, including initiating and nurturing conversations and avoiding being perceived as overly aggressive or spammy.
Your sales team must focus on building relationships first and selling second. The trick is always to provide value in their interactions while building rapport. Remember, it’s about connecting with people, not just pitching products.
orking Tactics
A company’s employees are its greatest brand ambassadors, so effective LinkedIn marketing training should teach them how to leverage their networks to amplify your company’s message.
Encourage employees to share company content, participate in LinkedIn groups, us mobile number list and connect with potential clients. Oktopost’s employee advocacy platform can help streamline this process and track the impact of your team’s efforts. Its intuitive tool enables your sales team to choose the most relevant pre-approved posts and share what they or their target prospects are interested in, with shared workflows and analytics so all small wins can be celebrated.
4. Social Selling Etiquette
There’s a fine line between being helpful and pushy on LinkedIn. The course should cover the nuances of interacting with prospects, including initiating and nurturing conversations and avoiding being perceived as overly aggressive or spammy.
Your sales team must focus on building relationships first and selling second. The trick is always to provide value in their interactions while building rapport. Remember, it’s about connecting with people, not just pitching products.