Designing new strategies and implementing certain objectives

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Working together helps to improve communication, have more transparency and carry out actions that guide the consumer through the sales funnel. Unifying customer experience (CX) vs employee experience (EX) vs brand experience (BX) Customer experience has been shown to help increase sales and brand reputation . In 2020, the trend will be to take into account not only customer experience but also employee experience and brand experience .

focused on the satisfaction of these three experiences helps to successfully achieve these objectives. Video Marketing 90% of companies use video in their marketing strategies. This is because they increase ROI, improve new zealand telegram data engagement, are memorable, help with SEO positioning, are easy to share, etc. Content marketing maturation In 2020, B2B content marketing will return to its roots,



seeking to create and distribute valuable, relevant and consistent content to attract and retain a clearly defined audience. Mindful Marketing When we talk about Mindful Marketing we are referring to a more human type of marketing that focuses on values ​​rather than products and consumers. According to this article from Merca 2.0 , the bases of Mindful Marketing are: Intentional rather than habitual Benefits for all parties involved