Why is my website not showing up on Google? Here are 3 possible reasons
Posted: Mon Dec 02, 2024 10:40 am
Help! Why doesn't my website show up on search engines? I typed my name and my website doesn't show up in the first search results.
Why can't I find my website on the internet?
No, I'm not talking about MY website. I'm talking about YOURS!
Why-does-my-site-not-appear-on-Google Easy Web Marketing
This is a great classic of digital marketing buy phone number list literature. Be careful! There is a clear difference between appearing on Google and being first on Google .
Appear on Google = find your website in Google search results. In relation to a certain phrase or word typed in the search bar, Google returns one of the pages of your website. It means that Google bots have crawled your web page and inserted it into their database. Technically your page has been crawled and indexed .
Being first on Google = finding a page of your website directly in the first position or among the first Google search results (always in relation to a certain phrase or keyword). This is the position on the first page for organic and non-paid search results. Technically, this is called positioning .
If your website does not appear on Google and you still have doubts, later I will explain the difference between indexing and positioning.
But now let's see why your website usually doesn't appear on Google:
Google has not yet indexed your website ( maybe because it is too new )
Your website is not optimized for Google crawling ( not set up for SEO )
Your keywords are too competitive ( there are websites that rank above you for certain search terms )
Your website uses “noindex” tag on all or some pages (you are telling Google not to be found)
Your website has been penalized or removed from Google search results
My Website Can't Be Found: The Oldest Story on the Internet
Every morning in the world, an entrepreneur or a company manager wakes up and knows that he will have to ask this question to any web marketing expert: " Why does my website not appear on Google? ".
Every morning around the world, a digital marketing specialist wakes up and knows that he will have to think of a quick answer to give to his client or he will starve.
Maybe you already know this story.
You should know that there are thousands of reasons why your website does not appear in search engine results.
To get started, try answering these 3 simple questions:
What keyword are you searching for on Google for your website? If you don't know what a keyword is or want a little refresher on the topic, read my dedicated post .
How long have you had your website up and running? Is it a project you’ve had online for a few days or is it a site that’s been up and running for several months/years? This can make a difference.
Are you sure your site is not appearing on Google? Do you mean that www.yourwebsite.com does not exist on any search results page? Or is it not on the first page of the SERP? ( If you don't know what a SERP is, read this post ).
Once you have narrowed down the problem, you can think more about the possible cause and therefore the solution to adopt. I can help you do that.
Start Digital Marketing-banner-test-self-assessment-marketing-Easy-Web-Marketing-Nicola-Onida-SEO-Copywriter
My Website Does Not Appear on Google – Case 1
Do you fall into category 1?
For example, do you have a website that promotes the services of your accountant firm in Grottaferrata and have you typed “Dr. Rossi Accountant Grottaferrata” in the Google search bar but your website does not appear?
website not appearing on google search bar
You have a problem.
Chances are, whoever created your website hasn't set up the essential SEO tags for your website to be indexed . Let me explain why your website isn't appearing on Google.
Using this keyword “ Dr. Rossi Commercialista Grottaferrata ” as a search term it is extremely difficult for your website not to appear in the top positions on Google.
And even if it’s not visible in the top position – because it’s occupied by a competitor who’s advertising for that keyword – your site should at least be immediately below.
What I am writing below may not be the exact solution to your problem. But know that if you have an accounting firm, your name is Dr. Rossi and you live in Grottaferrata, these are a group of keywords that you should use to index your website on Google.
If not, you should take a look at your website tags , meta tags , keywords , meta descriptions , web page texts . You should check if you have created a sitemap for your site . If Google is reading your sitemap and how often. You should take a look at the robots.txt file on your server.
Why can't I find my website on the internet?
No, I'm not talking about MY website. I'm talking about YOURS!
Why-does-my-site-not-appear-on-Google Easy Web Marketing
This is a great classic of digital marketing buy phone number list literature. Be careful! There is a clear difference between appearing on Google and being first on Google .
Appear on Google = find your website in Google search results. In relation to a certain phrase or word typed in the search bar, Google returns one of the pages of your website. It means that Google bots have crawled your web page and inserted it into their database. Technically your page has been crawled and indexed .
Being first on Google = finding a page of your website directly in the first position or among the first Google search results (always in relation to a certain phrase or keyword). This is the position on the first page for organic and non-paid search results. Technically, this is called positioning .
If your website does not appear on Google and you still have doubts, later I will explain the difference between indexing and positioning.
But now let's see why your website usually doesn't appear on Google:
Google has not yet indexed your website ( maybe because it is too new )
Your website is not optimized for Google crawling ( not set up for SEO )
Your keywords are too competitive ( there are websites that rank above you for certain search terms )
Your website uses “noindex” tag on all or some pages (you are telling Google not to be found)
Your website has been penalized or removed from Google search results
My Website Can't Be Found: The Oldest Story on the Internet
Every morning in the world, an entrepreneur or a company manager wakes up and knows that he will have to ask this question to any web marketing expert: " Why does my website not appear on Google? ".
Every morning around the world, a digital marketing specialist wakes up and knows that he will have to think of a quick answer to give to his client or he will starve.
Maybe you already know this story.
You should know that there are thousands of reasons why your website does not appear in search engine results.
To get started, try answering these 3 simple questions:
What keyword are you searching for on Google for your website? If you don't know what a keyword is or want a little refresher on the topic, read my dedicated post .
How long have you had your website up and running? Is it a project you’ve had online for a few days or is it a site that’s been up and running for several months/years? This can make a difference.
Are you sure your site is not appearing on Google? Do you mean that www.yourwebsite.com does not exist on any search results page? Or is it not on the first page of the SERP? ( If you don't know what a SERP is, read this post ).
Once you have narrowed down the problem, you can think more about the possible cause and therefore the solution to adopt. I can help you do that.
Start Digital Marketing-banner-test-self-assessment-marketing-Easy-Web-Marketing-Nicola-Onida-SEO-Copywriter
My Website Does Not Appear on Google – Case 1
Do you fall into category 1?
For example, do you have a website that promotes the services of your accountant firm in Grottaferrata and have you typed “Dr. Rossi Accountant Grottaferrata” in the Google search bar but your website does not appear?
website not appearing on google search bar
You have a problem.
Chances are, whoever created your website hasn't set up the essential SEO tags for your website to be indexed . Let me explain why your website isn't appearing on Google.
Using this keyword “ Dr. Rossi Commercialista Grottaferrata ” as a search term it is extremely difficult for your website not to appear in the top positions on Google.
And even if it’s not visible in the top position – because it’s occupied by a competitor who’s advertising for that keyword – your site should at least be immediately below.
What I am writing below may not be the exact solution to your problem. But know that if you have an accounting firm, your name is Dr. Rossi and you live in Grottaferrata, these are a group of keywords that you should use to index your website on Google.
If not, you should take a look at your website tags , meta tags , keywords , meta descriptions , web page texts . You should check if you have created a sitemap for your site . If Google is reading your sitemap and how often. You should take a look at the robots.txt file on your server.