Showcase featured categories
Posted: Sun Dec 15, 2024 8:46 am
You can also boost your SEO efforts by including relevant keywords and secondary keywords in your product listings and meta descriptions. Search engines understand when your ecommerce pages are backed up by excellent keyword research and internal linking.
Here’s an example from Bukvybag that features copy that both users and search engines will like.
Improve your product category pages with descriptions
You should aim to draw attention to specific product groups, like featured or seasonal product categories. This can encourage visitors to explore multiple categories and discover new items that they love.
Here’s how Urban Outfitters provides internal links to different category pages.
Urban Outfitters featured categories on the category page
13. Display featured products
Instead of highlighting featured categories numeros de coreanos de whatsapp like above, you can put the spotlight on specific products within each category.
Highlighting popular or special items can drive your conversion rates through the roof by helping users uncover products they might have overlooked.
Obvi highlights popular products in its dropdown menu.
Improve your product category page with featured products
For a quick review of the best practices, check out this 4-minute video:
How to optimize ecommerce category pages?
All the pages featured above teach us important lessons about creating great ecommerce category pages. Here are three powerful tips for optimizing your own category pages!
1. Decrease bounce rates without discounting
Online stores that don’t offer discounts can suffer from high bounce rates and struggle to convince shoppers who are leaving their category pages to stick around.
Here’s an example from Bukvybag that features copy that both users and search engines will like.
Improve your product category pages with descriptions
You should aim to draw attention to specific product groups, like featured or seasonal product categories. This can encourage visitors to explore multiple categories and discover new items that they love.
Here’s how Urban Outfitters provides internal links to different category pages.
Urban Outfitters featured categories on the category page
13. Display featured products
Instead of highlighting featured categories numeros de coreanos de whatsapp like above, you can put the spotlight on specific products within each category.
Highlighting popular or special items can drive your conversion rates through the roof by helping users uncover products they might have overlooked.
Obvi highlights popular products in its dropdown menu.
Improve your product category page with featured products
For a quick review of the best practices, check out this 4-minute video:
How to optimize ecommerce category pages?
All the pages featured above teach us important lessons about creating great ecommerce category pages. Here are three powerful tips for optimizing your own category pages!
1. Decrease bounce rates without discounting
Online stores that don’t offer discounts can suffer from high bounce rates and struggle to convince shoppers who are leaving their category pages to stick around.