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What is Canva and how can you use it in your business?

Posted: Thu Dec 12, 2024 4:08 am
by nurnobi24
Are you looking for a program to design your graphics for your website and social networks? Canva is a tool that can adapt to the brand style according to the business and venture, helping you in the creation of the design.

This program offers a variety of features ideal for use according to your creative style and branding. By continuing reading you will be able to get detailed information.


Table of contents

1 What is Canva?
1.1 How does Canva work?
1.1.1 Drag and Drop System
1.1.2 Photo straightener
1.1.3 Add effects to your photos
1.1.4 Incorporate dialog boxes
1.1.5 Infinite icons and elements
1.1.6 Cropping and editing images
1.2 What is Canva for?
1.2.1 Free with versatile and adaptable resources
1.2.2 No design experience required
1.2.3 Access projects from anywhere
1.2.4 Send links and work in teams
1.2.5 Create designs with brand consistency
1.3 Where can I find advice on using Canva?
What is Canva?
It is a cloud-based software accessible to designers and rich people database non-designers who use it for its intuitive interface, allowing free registration and access, although limited in functions, to create graphic and variable designs such as:

Image


Presentations for resumes, presentations, brochures, flyers, among others
Graphic art for Facebook, Instagram, Linkedin
Customize templates with videos, fonts (fonts, colors) and visual elements
The choice of designs will depend on the personalized, creative and format-appropriate criteria of the creator, that is, it can be drawn using elements that fit the type of format and implementation that goes hand in hand with the personalized taste of the enterprise.

You can even choose to share it with your team or members who join together to finish a digital project. Therefore, the ease of use of the tool will allow the user to create designs with details in text, images, music, among others.



How does Canva work?
This software can be adapted to the user's manageability through access to different functions such as:

Drag and Drop System
It is an online tool that allows you to drag and drop figures directly onto the platform. Its use facilitates the creation of easy designs from the central dashboard by adding images and making subsequent modifications.

Photo straightener
Do you have a badly taken photo? You can modify it, making edits and changing creative angles that can be integrated according to the type of visual creation, each element is incorporated according to the instructions.

Add effects to your photos
Add filters and change or alternate colors, depending on whether it is used on social networks or for creating blogs. It is an advanced tool that can be used to add additional elements and make modifications later.

Incorporates dialog boxes
Add pictures or text that go hand in hand with the type of art . Canva presents designs created with color and typographic style that is used according to the theme and is complemented by personalized details.

Endless icons and elements
Access the gallery with multiple resources in shapes, shades and letters that are used according to the style of creating shades in accordance with the type of graphic resource that is incorporated.

Cropping and editing images
If the photo did not come out perfect, the cropping edits according to the elements to be removed are specific and adapted.


What is Canva for?
Some of the significant attributes and contributions when using the Canva tool include aspects such as:

Free with versatile and adaptable resources
It does not require an initial investment, although it limits access to the tool's resources and elements. Therefore, an extra cost must be paid to provide usability of elements that fit the brand style and communication message according to the business.

No design experience required
It is designed to be easily used by entrepreneurs or graphic designers who are comfortable with the intuitive interface style . The different elements that are part of Canva allow those who use the tool to easily move around the design of its different elements.

Access projects from anywhere
By implementing Canva , you will be able to connect with the remote team of different people who make up the project , regardless of the location, you will be able to establish contact with a multitude of people.

This way, activities can be assigned and deliveries scheduled at previously established times.

Send links and work in teams
You will be able to notify and establish a link between the people who make up a work team . To do this, you will be able to create a project folder and stay connected and under notifications to give continuity and development to the business idea that has been started.

Create designs with brand consistency
You can choose the type of template and make subsequent edits related to the different color and font formats, adding images and subsequent modifications.

Each process is different and the changes will be made step by step and according to the criteria and design experience of the person making the modifications to your graphics for social networks or web pages .

Where can I find advice on using Canva?
At 9mm Digital Marketing Agency you can get help and guidance related to design according to the brand or business you are starting . Each project is different, which is why we provide you with personalized help during graphic creation according to your brand, contact us!