What are some examples and techniques of guerrilla marketing ?

[nusaiba128]

Below are some examples of guerrilla marketing:

Ambient Marketing
A bench resembling a KitKat bar? Yes, that's ambient marketing (a bit like street marketing). The aim of ambient marketing is to place unusual advertising outdoors and in unexpected places, which allows you to achieve the desired effect of surprise using unusual ideas. Crowded public places, bars, train stations, shopping centers are the perfect place for ambient marketing.


source:www.adsoftheworld.com
The KitKat company decided to use the park space to place a bench betting database … in the shape of a candy bar! Intriguing, eye-catching, useful and standing out from the competition.