CDP data can be imported into the DMP
Posted: Mon Mar 17, 2025 8:20 am
In fact, this requires you to further transform your CRM system. You need a CDP. CDP (Customer Data Platform) is one of the core concepts of modern MarTech. With it, you can manage not only known customers, but also potential customer groups. that DSP relies on, so that it can accurately deliver advertisements to the audience your products or services are targeting.
When you upgrade to CDP, you need to open up the touchpoints between data and end audiences. At this point, you need to connect the various systems you have built so far so that they can ig database respond quickly and act according to predetermined logic or algorithms generated by machine learning. This last "calabash doll", this last "ice element" is marketing automation, or MAT (Marketing Automation). With it, you have a super luxurious marketing equipment (Marketing Stack) to carry out digital marketing activities quickly and efficiently.Several key points of enterprise digital transformation
September 02, 2020
Digital transformation is a concept that has been gaining popularity since 2017. For small and medium-sized enterprises, digital transformation may be a "useless" concept, because these enterprises have been built on a digital foundation from the beginning, or it is not difficult for them to turn around. However, for large enterprises with a long history and foundation, digital transformation is an important issue for them. Today, Houst will explain several key points of enterprise digital transformation:
When you upgrade to CDP, you need to open up the touchpoints between data and end audiences. At this point, you need to connect the various systems you have built so far so that they can ig database respond quickly and act according to predetermined logic or algorithms generated by machine learning. This last "calabash doll", this last "ice element" is marketing automation, or MAT (Marketing Automation). With it, you have a super luxurious marketing equipment (Marketing Stack) to carry out digital marketing activities quickly and efficiently.Several key points of enterprise digital transformation
September 02, 2020
Digital transformation is a concept that has been gaining popularity since 2017. For small and medium-sized enterprises, digital transformation may be a "useless" concept, because these enterprises have been built on a digital foundation from the beginning, or it is not difficult for them to turn around. However, for large enterprises with a long history and foundation, digital transformation is an important issue for them. Today, Houst will explain several key points of enterprise digital transformation: