How can you take advantage of this functionality? For example:
Provide the customer with the option to choose between the different shipping addresses previously entered.
Two-choice questions, such as “yes” and “no,” “order now” or “order later,” among others.
Select payment method.

Since its inception, WhatsApp’s API has only allowed brands to send proactive messages about existing transactions , such as a delivery update or a receipt. All in the interest of privacy and to avoid messages that WhatsApp might consider invasive.
However, and considering the leading role that messaging channels have acquired in connecting brands with their consumers, WhatsApp enabled a function that allows you to send non-transactional notifications (as long as the destination expresses its consent to receive them).