But it’s important to make it clear that digital marketing is not a piece of cake. It can be stressful, especially if you have your own agency. There are deadlines, changes, scalability to worry about, and other concerns. However, switzerland mobile phone number list digital marketers are a happy bunch. Why? You may ask yourself. Well, here are 10 reasons or advantages of working in digital marketing.
1st The future is promising
One of the most important qualities for a profession is to be one of the most sought-after. When looking for a new job, job security is a crucial factor in choosing one. Digital marketing offers just that. As long as people spend time on the internet, digital marketing will be useful and you’ll be hard-pressed to find anyone who thinks the internet isn’t here to stay.
To show that working with digital marketing has been quite important, consider the amount of money invested in digital advertising in Brazil. “The internet was the medium that grew the most in advertising investments in 2018. Investment in digital media increased from R$2.43 billion in 2017 to R$2.92 billion in 2018, an increase of 20%. The internet was one of only two media that saw an increase and still took the second largest share of the total invested in advertising in the country.”
Source : https://economia.uol.com.br/noticias/re ... m-2108.htm
2. Work with digital marketing for yourself
Working in digital marketing doesn’t necessarily require a formal education to be successful. Sure, some employers may prefer you to have some college, which these days, especially in digital marketing, is not synonymous with guaranteed employment or qualifications. Many digital marketing skills are not taught in colleges. What traditional colleges are trying to teach you about digital marketing today will probably be a museum when you graduate after 4 years. In digital marketing, everything changes very quickly. That’s why digital marketing courses can help you acquire the necessary skills faster and at a much lower cost than a traditional degree. But ultimately, especially if you’re starting out on your own rather than working for a firm, your portfolio will be your most important ally in getting more clients.
You don’t have to work in digital marketing alone to feel a sense of achievement, but there is a distinct feeling that comes with achieving things by working alone. Motivation is easy to find when you are your own boss. If you can handle being accountable for the performance of your business, the rewards will be great, and for many digital marketers, being able to work for themselves is the best thing about it.
3. You can be authentic
Digital marketing agencies generally have a similar atmosphere to startups where creativity and originality are valued. They sometimes have very relaxed dress codes and unconventional offices, both of which help create an environment where employees feel comfortable and free to express themselves. In other words, they usually hire people who fit into the company culture, meaning it’s easy to adapt. Just be yourself and express yourself! Being a hard worker and knowing something about digital marketing also helps.
Of course, if you work in digital marketing alone, rather than with an agency, then you are the boss and you can do whatever you want.
4. Work with digital marketing wherever you want
This benefit only applies to working in digital marketing alone. Literally, one of the advantages of working in digital marketing is that all you need is a laptop and a stable internet connection, and also to know how to do digital marketing. There are several great digital marketers who work from home , or wherever they want.
The number of clients a digital marketer can have is unlimited, depending only on how many they can attract or perhaps the language. Of course, local clients are important to digital marketers and having success stories from your local area in your portfolio can help you get more local companies as clients, however, it is common to have a geographically spread clientele, even in different countries (if you speak other languages).
5. You are helping people
Your success only comes from the success of your clients. At the end of the day, you’re doing more than just being a website designer or optimizer. You’re helping your client reach their potential customers and build their online presence — two important aspects of a successful business.
If you do your digital marketing job well, your clients will see an increase in traffic to their website which will hopefully result in new customer conversions.
Furthermore, large companies have digital marketing departments in-house, and most of your clients will likely be small business owners – people like you who have decided to make their passion their livelihood.
