Marketing checklist when choosing premises for a medical center

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Next, you need to visit your local Rospotrebnadzor office, since that is where licenses for the right to engage in medical activities are issued. Meet those "supervising" your area and find out what the latest requirement is for medical equipment.

So, you have defined the profile of the medical center, the target audience and the location. Now you can agree with a realtor to help you choose the premises. A professional with sufficient experience in the field of commercial real estate will help you save time and money.

To open a clinic, you should take into account many subtleties, starting from the presence of a separate entrance to the premises to the specific area of ​​the offices and sterilization rooms. Also important are the infrastructure of the area, transport accessibility, visibility of the center (for placing advertisements), and traffic.

In addition, a competent realtor dominican republic email list will tell you what income level citizens live in the area. If you plan to rent a space for a medical center for a long term, it is very important that the neighbors are "good" - to avoid problems with tenants and their complaints to the relevant inspections.

After choosing the premises, you can return to the media plan and dive into marketing work, describe events to attract clients, agree on cooperation with nearby beauty salons, stores, medical centers, think over the concept and begin implementing the planned activities.


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Requirements for the design and construction of a new building for a medical center
The design and construction of medical facilities is a process that includes many stages. Only specialized companies with experience in this industry and all the necessary licenses can do this.

Medical centers can be comprehensive, consisting of departments of different specializations, or working in a specific area - tuberculosis, oncology, infections, etc.

Be that as it may, when developing a project, all aspects of the normal implementation of diagnostic, therapeutic activities or the rehabilitation process are taken into account. The main standards and requirements for buildings and structures of medical centers can be found in paragraph 3 of SanPiN 2.1.3.2630-10 and SP 158.13330.2014, which regulate their planning.

Designing such objects is not easy, since on the territory of one building there are rooms with different profiles, and one building combines several functions.

Let's say that hospitals combine a hotel complex and offices with complex medical equipment. In addition, when drafting a project, it is necessary to take into account modern trends in interior design and rules concerning light, color and acoustics, compliance with which has a positive effect on the health of patients.

As for the old design scheme, which created a common corridor system and randomly placed zones with different functionality, it does not meet modern requirements for cleanliness, flow and number of patients. When planning a room for a medical center today, it is necessary to take into account the size of the offices where innovative medical equipment is planned to be installed, the comfort of patients moving around the building, and it is also necessary to shorten the paths of medical personnel when moving between the center's offices, wards, and treatment rooms.

When constructing new medical institutions, the buildings are slightly expanded according to the project, moving away from the standard 15-18 meters. This is done so that large-sized equipment can be placed without problems. Since pharmacy supplies are now computerized, medical institutions must have server rooms where all existing requirements for them are met.

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