why your ad costs fluctuate even with the same budget?
Posted: Sat Jan 25, 2025 9:33 am
Ad Relevance Score LinkedIn, like , uses a relevance score to determine how well your ad matches the interests of your target audience. Ads with higher ratings cost less because LinkedIn likes show content users are more likely to interact with. Engagement: High CTR and engagement with your ads boost your relevance score. Feedback: Positive feedback about your ads can improve your rating, while negative feedback can lower it.
Pro-Tip: Always monitor your relevance score and make adjustments to bahamas whatsapp number database improve ad engagement. Test and iterate to find out which messages resonate most with your audience. Timeline and Competition Have you ever wondered The competitiveness and timing of the ad auction could be the reason. Ad auction system: Your ad competes with others targeting the same audience.
The more advertisers bidding on the same audience, the higher the cost. Peak Times: During industry events or quarter-end rushes, more advertisers vie for attention, driving up costs. It is due to increased demand for advertising space, leading to higher bids. Pro-Tip: Plan your campaigns around peak times and run ads during off-peak periods to reduce costs.
Pro-Tip: Always monitor your relevance score and make adjustments to bahamas whatsapp number database improve ad engagement. Test and iterate to find out which messages resonate most with your audience. Timeline and Competition Have you ever wondered The competitiveness and timing of the ad auction could be the reason. Ad auction system: Your ad competes with others targeting the same audience.
The more advertisers bidding on the same audience, the higher the cost. Peak Times: During industry events or quarter-end rushes, more advertisers vie for attention, driving up costs. It is due to increased demand for advertising space, leading to higher bids. Pro-Tip: Plan your campaigns around peak times and run ads during off-peak periods to reduce costs.