Why companies should send bulk SMS

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Anamika143SA
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Joined: Thu Dec 05, 2024 3:59 am

Why companies should send bulk SMS

Post by Anamika143SA »

Simplicity, versatility and effectiveness are the first advantages that come to mind when we think of mass SMS. But they are not the only ones. Text messages have a high opening rate, around 98% , and most of them, 90%, are usually read within 3 minutes of receiving them.

If we think about the nature of SMS, we will see that the great visibility that this channel brings to your communications is essential. In Spain, 99.5% of the population has a mobile device . In addition, in order to receive this type of message, users do not need to download any external application or have an Internet connection. All this means that practically your entire database will read your communications.

This high visibility capacity makes this channel highly attractive. And if list of jamaica whatsapp phone numbers we combine this with the brevity and clarity of the 160 characters available in an SMS, we have a very powerful tool to send both marketing campaigns and critical notices and alerts.

Differences between SMS sending and other communication channels
In the world of instant messaging, it's not all about sending a mass SMS. There are other highly popular tools such as emails, social networks or rich messages like WhatsApp Business or RCS.

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Email
It is one of the most common and widely used professional channels, especially in the B2B field. Although it has many advantages such as the possibility of creating a message as long as you want and applying a design to it, you have to get the subject line right in order to stand out from the huge multitude of messages that fill the crowded inboxes.

Rich Messaging
More and more users want to have unique and enriched experiences. And this is provided by rich messaging, which allows you to attach videos, images, call-to-action buttons to your communications. In the case of WhatsApp Business, these messages are received directly in the application that users must download. And in the case of RCS messaging, they are received in the same inbox as SMS.
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