2 Approaches to Selling on Instagram
Posted: Wed Jan 22, 2025 3:40 am
There are two approaches that will help you increase sales via Instagram. They differ from each other. We will tell you about each of them in detail so that you can decide which one is closer to you.
Promoting one specific service or product . For example, if you have an account of a psychologist, cosmetologist, astrologer, then you can offer to order a consultation from you and promote this service. As for products, a good example would be red thread bracelets. In this case, you make publications of all formats, but in each of them you show these bracelets from different sides and talk about these consultations.
Promoting an entire online store with a lithuania mobile phone numbers database rich list of products and services that have different prices. In this case, your content will be much more diverse, it will be easier for you to find ideas for posts, there will be more topics for photo shoots.
Read also!
"Online store on Instagram: from idea to implementation"
Read more
Since these approaches are very different, the methods for increasing sales through Instagram will also be different for them. Each of them will help attract new customers and optimize work with the account in its own way.
If you use the first approach (one product or one service), create a special multi-link , which the buyer can use to write to you in a messenger. It is important to provide a feedback form so that the potential client leaves contact information. This way you will not lose him and will be able to contact him yourself.
If your Instagram account is an online store with different products or services, turn it into a full-fledged store where you can add products to the cart and pay for them. Instagram functionality allows you to create such stores by uploading content from posts.
Let's figure out how to implement both of these methods in practice.
As an example, we will make a multi-link with a feedback form and a full-fledged online store.
Promoting one specific service or product . For example, if you have an account of a psychologist, cosmetologist, astrologer, then you can offer to order a consultation from you and promote this service. As for products, a good example would be red thread bracelets. In this case, you make publications of all formats, but in each of them you show these bracelets from different sides and talk about these consultations.
Promoting an entire online store with a lithuania mobile phone numbers database rich list of products and services that have different prices. In this case, your content will be much more diverse, it will be easier for you to find ideas for posts, there will be more topics for photo shoots.
Read also!
"Online store on Instagram: from idea to implementation"
Read more
Since these approaches are very different, the methods for increasing sales through Instagram will also be different for them. Each of them will help attract new customers and optimize work with the account in its own way.
If you use the first approach (one product or one service), create a special multi-link , which the buyer can use to write to you in a messenger. It is important to provide a feedback form so that the potential client leaves contact information. This way you will not lose him and will be able to contact him yourself.
If your Instagram account is an online store with different products or services, turn it into a full-fledged store where you can add products to the cart and pay for them. Instagram functionality allows you to create such stores by uploading content from posts.
Let's figure out how to implement both of these methods in practice.
As an example, we will make a multi-link with a feedback form and a full-fledged online store.