Functions of distribution logistics:

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Distribution logistics is made up of certain functions related to its objectives within the logistics process. Below, you can find out about some of them:

Demand planning: It is considered a crucial part of the distribution logistics process, since through the projection of demand, the planning of the supply of goods and products is achieved.
Warehouse and storage verification: this is responsible for checking the quality and uses of physician database condition of products and goods to meet demand for them.
Order processing: responsible for slotting ( location of products in the warehouse) , picking (preparation of orders) , and packing (conditioning and packaging of orders) .
Delivery planning: Its main objective is to optimize and enhance the distribution processes and transportation of a company's products.
Performance evaluation: through the use of indicators, it is possible to evaluate and verify the effectiveness of the logistics processes and their performance at each stage.


What is a distribution channel in logistics?


Distribution channels are known as the means through which goods or products are delivered to customers efficiently, effectively and economically. The proper functioning of distribution channels will allow companies to consolidate the construction of relationships with consumers, improving the customer experience and adding value to the brand's services.



Types of distribution channels:


Distribution channels can be divided into two categories, which address channel length and buying and selling technology. Below we delve deeper into each of the categories:

Types of channel according to their length:
Direct channel: It is usually implemented in the banking and services sectors. It is characterized by having only two actors within the distribution process, that is, the manufacturer and the final consumer.
Short channel: consists of three levels, where actors such as the manufacturer, the retailer and the final consumer have influence. This channel is usually used when sectors are involved where the offer is limited to manufacturers and retailers.
Long channel: This type of channel is usually implemented when supply and demand are split. It is identified by having four or more actors within the distribution process, which could be the manufacturer, the wholesaler, the retailer and the end customer.


Types of channel according to their buying and selling technology:
Traditional channels: these are channels that have not implemented new technologies in their distribution processes.
Automated channels: Unlike the previous ones, these are channels that use technology as the main means of achieving exchange relationships.
Electronic channels: as their name suggests, these channels are characterized by carrying out their distribution processes with the support of the Internet.
Audiovisual channels: these are characterized by integrating television and radio media as a tool for promoting products and goods, telephone communication as a means of contact with customers, and transport companies as a means of physically transporting goods and products to customers. An example of this type of channel is teleshopping.


Logistics chain: what is it and what types and stages does it comprise?


The logistics chain covers all those processes and means that have to do with the action of transporting goods or products, from the factory to the final consumer, that is, it is related to the storage, transportation and distribution of goods.

The main function and objective of the logistics chain is to guarantee the delivery of products to customers, ensuring the optimisation of their storage and transport. It also ensures that the quantities, times and conditions of the transfer are always appropriate and agreed upon.



Types of logistics chain:


The types of logistics chain are divided according to the profile of the company that implements it and the specific needs it has:

Logistics chain in commercial companies: in this type of companies the logistics chain is characterized by a constant circulation of materials, demanding greater efficiency from companies in the storage and transportation phases, without this representing an increase in logistics costs.
Logistics chain in industrial companies: the logistics chain in these companies requires the planning of processes such as supplying production lines, fulfilling purchase orders and optimizing costs.
Logistics chain in service companies: in companies in this sector, the logistics chain focuses on adapting to the needs of the market and the business, thus standing out for the offer of intangible, volatile and fleeting services.

Stages of the logistics chain:


The logistics chain must go through a series of stages to achieve the objective of planning, organizing and coordinating the movement of goods, as well as their storage, management in production centers, distribution and warehouses, and establishing synchrony in their internal and external transport processes. Below, you will find the stages of the logistics chain :

Logistics planning design: at this stage it is important to take into account aspects such as product rotation, stored references, order or purchase preparation, among others.
Merchandise registration: at this stage of the logistics chain, companies seek to have clarity regarding the receipt and inventory of goods and products, before implementing the storage phase.
Storage management: The objective of this stage is for companies to be able to manage the locations and positions of the products to be stored within the warehouse.
Internal transport: refers to the internal transfer of goods between internal areas of a company.
Order preparation: in this stage, the actions related to the preparation of orders in the picking and packaging stages are coordinated .
Merchandise handling: this stage is related to the manipulation of products using conventional and automated equipment, and also deals with the assembly and mounting of products in the warehouse.
Shipping: This is the last stage of the logistics chain , responsible for organizing and coordinating the routes and shipments of products and goods to their final destination, whether a point of sale or a consumer.

Logistics and transport: what does it mean and why is it important?


Transport is perhaps one of the most important processes within logistics, as it is the activity that aims to close the logistics cycle, guaranteeing the delivery of goods to end consumers in a timely manner.

Logistics and transportation or transportation logistics refers to the process of transporting and delivering goods and products in a timely, safe and economical manner. Its importance lies in the fact that the logistics and transportation process can determine the efficiency of a company.

Transport and logistics are also important for the image and reputation of an organization, since meeting delivery times, quantities and appropriate destinations contributes to the consumer experience and gains their trust and confidence.



Types of transport logistics:


In order to carry out the distribution of goods in an efficient and economical manner, companies implement different types of logistics and transport . The choice of one of their options will depend on the planning of routes and distances, the capabilities of the organization and the needs of the clients.

Below, learn about the main types of logistics and transportation:

Air transport: This is the logistics transport method that has the highest value, but also a high level of efficiency in long routes and delivery times.
Maritime transport: This is one of the most economical transports covering long distances, but it is considered inefficient due to the time required for its function.
Land transport: in this section it is important to mention that within these types of transport, two stand out:
Rail transport: although it is the most suitable for long-distance logistics transport, it depends on others to achieve the distribution process, for example, due to the layout of strict and unchangeable routes.
Road transport: it is characterized by being the most flexible and adaptable of all means of transport, since they can use different vehicles such as trucks, cars, motorcycles, bicycles, among others.

Study virtual Industrial Engineering at Continental University of Florida


As you have seen, logistics is of vital importance in companies. Nowadays, being able to guarantee that goods reach the final consumer through a fast, safe, efficient and economical process provides benefits that improve the image of companies and contribute to the customer experience, as well as increasing customer confidence.

For logistics processes to be carried out effectively, it is necessary for professionals such as industrial engineers to intervene , who are responsible for optimizing the actions and technologies that are implemented in logistics tasks, so that the company's objectives with the distribution of its goods and products are met.

If you are interested in mastering logistics in companies and developing yourself professionally as a leader or coordinator of areas related to the planning, storage and transportation of goods, we want to tell you that at Continental University of Florida you can make your dreams come true by studying our Industrial Engineering Degree .

The Industrial Engineering Degree is a program in which you will be able to develop your data analysis skills to make intelligent and informed decisions, with ethical values ​​and professional responsibility. Prepare yourself to provide solutions to various real, technological, social and/or business problems.



Learn about the differentials of our Industrial Engineering program:


You will learn to optimize resources and manage information systems for goods and services, allowing you to work in any type of organization.
You will develop strategic thinking that will enable you to confront the current dynamics of organizations.
You will gain leadership, teamwork, innovation, negotiation and management skills.
You will be a professional trained in current contexts that consider the diversity and characteristics of global and local society.
Study Industrial Engineering online at CUF and access high-quality online education. Continental University of Florida is a Commission for Independent Education-licensed institution with experience in virtual teaching.



Learn about our online experience:


At Continental University of Florida we stand out for providing a unique and complete online experience. Below, learn about some of the advantages of studying at CUF :

You have access to a personalized, flexible and dynamic learning ecosystem through our virtual campus.
You have a dynamic and easily accessible platform that allows students to receive their classes in a safe and professional environment.
You have at your disposal a linear progressive learning system, organized on the platform, which includes:
Multimedia material and digital resources.
Learning activities and assessments.
Consulting and advisory periods.
Chat rooms.
Information hub.
Virtual library.
Participation in forums.

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