China Today: Olympic Partners Launch NFT Collections
Posted: Tue Jan 21, 2025 9:32 am
With its built-in flight camera, DJI has since established a clear marketing position as the dominant provider of aerial photography. Since a large percentage of DJI drone users are photographers, especially in the early days, the promotion channels have been relatively broad and effective – the photographer presents his masterpieces shot on DJI equipment, and the presentation itself is a free demonstration of the company's achievements.
As DJI’s camera technology matured, the company launched its first portable action camera, the Osmo, in 2015, expanding its business beyond drones. The expansion of camera equipment allowed the company to reach a wider range of target customers by reducing technical requirements and expanding application scenarios from the sky to the ground.
In early 2017, the company acquired a majority stake in Hasselblad, the legendary Swedish camera company, to better develop its camera segment.
It is more about the future application of camera and imaging honduras telegram number database technology. In particular, imaging technologies, which DJI places great emphasis on, are crucial – not only for drones or action cameras, but also for agriculture, detection, autonomous vehicles and any other form of application that requires precise HD imaging.
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Technology Migration - Less Restrictions
In 2016, Frank Wang, DJI’s founder, predicted that the consumer drone market was approaching its full potential and that DJI’s revenue in the segment would cap at around $3 billion. By the end of 2019, the company’s revenue had already exceeded that figure, according to insiders.
As the consumer drone market approaches saturation (the customer base isn’t that big, after all), the company is trying to port its core technology, the flight control system, to different application scenarios. One is for industrial use. Another is for autonomous driving.
As DJI’s camera technology matured, the company launched its first portable action camera, the Osmo, in 2015, expanding its business beyond drones. The expansion of camera equipment allowed the company to reach a wider range of target customers by reducing technical requirements and expanding application scenarios from the sky to the ground.
In early 2017, the company acquired a majority stake in Hasselblad, the legendary Swedish camera company, to better develop its camera segment.
It is more about the future application of camera and imaging honduras telegram number database technology. In particular, imaging technologies, which DJI places great emphasis on, are crucial – not only for drones or action cameras, but also for agriculture, detection, autonomous vehicles and any other form of application that requires precise HD imaging.
Read more CHINA NEWS
Technology Migration - Less Restrictions
In 2016, Frank Wang, DJI’s founder, predicted that the consumer drone market was approaching its full potential and that DJI’s revenue in the segment would cap at around $3 billion. By the end of 2019, the company’s revenue had already exceeded that figure, according to insiders.
As the consumer drone market approaches saturation (the customer base isn’t that big, after all), the company is trying to port its core technology, the flight control system, to different application scenarios. One is for industrial use. Another is for autonomous driving.