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Why should established companies implement the Business Model Canvas? Traditionally, the canvas approach is the prerogative of startups. But it can also be useful for established companies. The BMC includes the following tasks: It helps identify gaps in the model and discover new opportunities. This allows you to compare your model with competitors to identify competitive advantages; Improves a company's presentation to potential investors; Enables the exploration and testing of new business models; It helps to unify the model and eliminate misunderstandings in a team; Allows you to rebuild the company from scratch.


As you can see, the Business Model Canvas effectively analyzes the entire company or hong kong phone number data a specific project, identifies potential changes or gaps, and addresses them. Current examples of the Business Model Canvas Examples help managers to better understand the basic principles of BMC. Here are two examples of cloths from different industries: Airbnb Airbnb is a provider of affordable accommodation all over the world. The canvas can look like this: Canvas for an Airbnb Business Model Customer segments: Budget tourists, unconventional travelers and locals looking for extra income; Value proposition: Easy and fast booking, huge selection, competitive prices and local lifestyle; Distribution channels: Social media, travel bloggers and word of mouth; Customer Relations: Self-service with customer support; Revenue Streams: A Compensation System and Affiliate Marketing; Key resources: A community of both hosts and guests, platform and IT specialists; Main activities: User research, customer support and maintenance; Essential partners: Tourists and travellers, hosts, investors, payment providers and insurance companies; Cost structure: Marketing and platform maintenance.


Linkedin Business Model Canvas Customer segments: HR, job-seeking professionals and marketing specialists; Value proposition: Building a professional network of contacts, recruiting potential employees and blogging; Distribution channels: App stores and websites; Customer Relations: Self-Service and Customer Support; Revenue Streams: Freemium, Marketing & Recruitment Solutions; Key sources: Platform, IT specialists and user-generated content; Main activities: Platform maintenance; Essential Partners: Users and Slideshare; Cost structure: Marketing and maintenance.

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