Collect data without boring people
Posted: Sat Jan 18, 2025 8:12 am
So the required fields will be different depending on the information you already have versus what you need. The first form in the sequence should contain no more than 2-6 easy-to-complete fields. Smaller forms certainly ensure a better conversion rate. Then, at each subsequent interaction (generated by downloading a document or putting an event online, etc.), you can ask for different information depending on the customer life cycle and overall goals. For example:
Name, Surname, Email
Date of Birth, Title
Budget, product preferences
You start by making a list of questions to ask your slovenia email list prospects. Then you determine a logical order according to your goals and sales cycle and then you automate it all!
Whether you use periodic forms or automated information collection sequences, the advantage of using progressive profiling is that you will not only be able to collect relevant information throughout the customer or prospect relationship cycle, but most importantly, build two-way communication with your contacts.
Name, Surname, Email
Date of Birth, Title
Budget, product preferences
You start by making a list of questions to ask your slovenia email list prospects. Then you determine a logical order according to your goals and sales cycle and then you automate it all!
Whether you use periodic forms or automated information collection sequences, the advantage of using progressive profiling is that you will not only be able to collect relevant information throughout the customer or prospect relationship cycle, but most importantly, build two-way communication with your contacts.