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The public wants to listen to us and know our point of view.

Posted: Sat Jan 18, 2025 5:42 am
by khatunhumaira
80% of Spaniards, for example, are in favor of brands continuing to advertise by adapting their creativity and messages to the current context (according to the Covid19 Barometer produced by Kantar). But it is important, as 75% of respondents say, that brands adopt useful messages (83%) or inform about their efforts to address this situation (81%).

We have never experienced a situation like this before, but our experience tells us that there are some fundamental pillars that always work and that will help us in this moment. We recently published a post entitled “ Tourism Marketing Tips in Difficult Times ”, where we give four key tips to deal with this situation:

1. Listen to the buyer persona to readjust messages and campaigns by personalizing the comoros email list content. Maybe at this moment your audience has changed and your strategy needs to be reoriented.

2. Stay true to yourself. It is important, in times of change and uncertainty, to stay true to the values ​​and goals that brought you here.

3. Communicate more than ever with transparency and with the aim of generating trust. It's time to be human, to put the user at the center and to connect with him.

4. Be empathetic and try to understand the user to build a relationship and create a bond.

If you want to learn more about the topic, in the post you can read more and find advice from our expert in 360º Marketing for the tourism sector, Belén Vidal.

Re: The public wants to listen to us and know our point of view.

Posted: Mon Apr 21, 2025 1:49 am
by yadaysrdone