No ads but other business

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4. Work together
To grow online your network is very important. Become friends with other bloggers or brands in your niche and link to each other. Comment on each other's blogs and give tips to beginners.

5. Create a community
Some blogs choose not to allow comments, or to let the conversation take place on social ( Seth Godin and Froot.nl for example). Only do this if you are already big or well-known enough or if the comments detract from your content. In all other cases: make sure there are conversations happening on your blog and respond regularly. Use comments as inspiration for new topics.

Bloggers sxsw
Tina Roth Eisenberg from Swiss-miss.com, Matt Mullenweg from WordPress.com, Lisa Stone from Blogher.com.

Monetizing
One thing is very clear when it comes to making money according to the speakers at SXSW: the ads have to be relevant . Whether you place the ads next to your content, or within your content with advertorials or commercial collaborations, it has to fit your content. The founder of Buzzfeed (a social news site with 30 million unique visitors per month) is finding success with advertorials that are exactly the same as his own content: funny and shareable, both in design and content.

Transparency is a second requirement besides relevance, australia phone data always be honest that it is a paid post and what exactly you want from people. Lisa Stone from Blogher described this beautifully: if you invite people to come somewhere without telling them that you actually want to sell them something, they will feel embarrassed. If you are clear about this from the start, people will bring their wallets.


There are also bloggers who want to achieve something else with their blog, such as assignments, because they are self-employed, for example. Blogging stylists would like a styling assignment, blogging photographers are looking for photography assignments. If you want to show your visitors with your blog that you know your stuff, with beautiful articles and photos, the use of advertisements may be unnecessary.