Although customers today are used to receiving their purchase confirmations, invoices and other promotions by email or SMS from companies in the e-commerce sector, this practice is still quite recent in physical stores. Are you a retailer? Here's why you should implement electronic receipts and promotional coupons to grow your business! Get ahead of the anti-waste law! What is a paperless receipt or promotional coupon? A dematerialized receipt is simply a digital invoice sent by SMS or email to the customer following their purchase in store. Generally, when they go through the checkout.
The merchant enters the customer's email address and/or mobile number in their cash register software, then sends them their dematerialized receipt directly to their mobile. As for the dematerialized promotional coupon , also called m-coupon, the principle is the same. It is a discount voucher that the customer receives on their mobile , via SMS or email. To benefit from it, they will simply have to present the coupon received on their smartphone when checking out. The digitalization of the receipt and the discount voucher is easy to set up . To do this, merchants must equip themselves with specialized software .
There is a wide variety of them on the market. Also read: Drive-to-store: how to set it up? What are the advantages of the electronic receipt or promotional coupon? Here are many good reasons to be interested in the electronic receipt and promotional coupon. Benefits for the customer A gesture for the planet Respect for the environment is one of the major uk telegram database concerns of customers, who want companies to seriously commit to this area. M-couponing and e-receipts meet this expectation. Thanks to dematerialized receipts and promotional coupons, there is no longer any need to print... Which means less paper used and less waste ! Tickets and coupons always at hand No more misplaced receipts or promotional coupons!
This often happens when they are in paper form, because they end up at the bottom of the bag, in a pocket, crumpled up, and then inevitably end up in the trash... Now, thanks to the dematerialized version , the consumer no longer needs to worry about where they put their receipt or discount coupon. They can therefore easily find them , if necessary, on their mobile. If he wants to make an exchange or get a refund, he just has to take out his smartphone and check his text messages to find it in a few minutes. The same goes for the m-coupon, which he can easily find if he decides to use it for his next purchase.