Influencers, a "hype" of yesterday and today: this is what influencers were like in times past

[samiaseo75]

At first glance , influencers seem to be children of the modern era. They have been raised, after all, on the breasts of social networks , which are what have brought them fame. However, and despite their overwhelmingly contemporary patina, the truth is that influencers are actually older than Methuselah.

Influencer marketing has existed in the contemporary age since the beginning of the 20th century, but its origins date back even further in time, to ancient Rome , where many gladiators were israel phone number data known as influencers and promoted products such as wine or olive oil.

Influencers already existed in ancient Rome
The act of influencing others to move them to buy certain products or behave in a specific way has been with us since time immemorial.

In the Middle Ages, kings, queens and popes relied on their influence to promote the use of medicine at a time when this science still enjoyed little recognition.

A few centuries later, in 1760, Wedgwood, a porcelain brand, created a tea set for the wife of King George III . The company then took advantage of this happy circumstance to stamp its products with the “royal approved” seal.