Each scenario starts with an entry point, which corresponds to the condition that allows the scenario to be triggered. The entry point can be a new contact registering on your website or even a user adding a product to their shopping cart.
Once one of your contacts enters a scenario you programmed, they will advance within the scenario in a linear fashion or according to logical conditions (if/then), where it is possible to take 1 of two paths.
Each scenario can contain simple questions like "Is this contact a customer?"
If the answer is yes, the customer newsletter can be sent to the contact.
If the answer is no, the contact can be assigned to a "prospects" list.
The conditions that will activate this or another scenario can be of two types:
Identity: These terms use information collected from your users' databases. For example, using your contacts' birth dates to send them an email on their birthday.
Behavioral: These correspond to a type of israel telegram data behavior or action. For example, sending an invitation for a private sale to customers who have purchased at least “X” amount of products in the last few months.
Depending on the result of each condition (yes or no), you can perform different actions on your contact:
Send him an automatic message
Add to a new mailing list
Give it a score
You can also add timing and deadlines as you wish. For example, if you schedule a series of welcome emails, you can specify that your contact receives a first email immediately, then a second email a week later, and so on.
If the contact makes a purchase for the first time on the site, a promotional code is sent to their email. If it is at least the second time, they are added to the list of loyal customers.
marketing automation 4
Here's how the stage works:
- Board index
- All times are UTC
- Delete cookies
- Contact us