The main challenge for marketers is to consolidate the consumer data in their possession
Posted: Sat Dec 28, 2024 5:21 am
It is also worth noting that the priorities of marketers vary widely from one country to another. In countries such as Austria, Portugal and Lithuania, the topic of brand management comes up a lot , while in Germany, marketers are mainly concerned about the return on investment. In other markets, loyalty programmes are at the forefront.
As for the challenges that 2023 will list of lebanon cell phone numbers bring for marketers, the number one challenge for marketing professionals in Europe seems to be the consolidation of consumer data to generate a 360-degree view of the consumer (35%).
Other vital challenges for marketers include recruiting employees with the right experience (32%), creating a consistent customer experience across all touchpoints (30%) and implementing and using new technologies (27%).
Conspicuous by its absence from the list of marketers' priorities and challenges is one topic that, paradoxically, is constantly on the lips of marketing and advertising professionals: AI . However, it does not seem that marketers can continue to drag their feet for much longer on a topic that will probably cause an earthquake of many degrees on the Richter scale in the marketing industry (and will revolutionize it irreversibly and forever).
As for the challenges that 2023 will list of lebanon cell phone numbers bring for marketers, the number one challenge for marketing professionals in Europe seems to be the consolidation of consumer data to generate a 360-degree view of the consumer (35%).
Other vital challenges for marketers include recruiting employees with the right experience (32%), creating a consistent customer experience across all touchpoints (30%) and implementing and using new technologies (27%).
Conspicuous by its absence from the list of marketers' priorities and challenges is one topic that, paradoxically, is constantly on the lips of marketing and advertising professionals: AI . However, it does not seem that marketers can continue to drag their feet for much longer on a topic that will probably cause an earthquake of many degrees on the Richter scale in the marketing industry (and will revolutionize it irreversibly and forever).