4. Use action-oriented copy
Make sure your CTA buttons always feature action-oriented text by using verbs like”Buy,” “Shop,” or “Get.”
An actionable text can create a sense of movement and decisiveness in your language and lead to a higher click-through rate.
CTA button text example on a landing page
5. Align it to your landing page
It’s crucial that your call-to-action button makes sense in the context of your landing page content. If you’re not able to ensure consistency between your CTA and the rest of your landing page, the transition won’t feel seamless and relevant.
A visually striking CTA button captures turkey email list visitors’ attention. Gray-scale buttons rarely achieve as high of a conversion rate as those using contrasting colors. Different colors tend to trigger different emotions, so choose colors that evoke desired emotions or actions.
Additionally, use plenty of white space around your CTA button so it stands out from the rest of the content on the page.
7. Create a sense of urgency
A sense of urgency is one of the best click triggers to use in call-to-action buttons. Use language that conveys limited-time offers or scarcity (e.g. “now,” “today,” “limited,” or “last”).
You can also add a countdown element on your page to prompt a quick response and generate those valuable conversions.
- Board index
- All times are UTC
- Delete cookies
- Contact us