Why do you need A/B testing?
Posted: Tue Dec 24, 2024 7:25 am
Using emails or remarketing ads, you can only reach a small percentage of visitors. Popups help increase the visibility of your messages.
A well-timed pop-up gives you a second opportunity to connect with your visitors, effectively doubling your chances of converting them.
Popups are also helpful because they simplify the decision-making process and reduce anxiety for your visitors (it’s especially important for first-time visitors).
Just think about the number of links and CTAs your visitors find on your website. A popup can guide overwhelmed visitors to make the right decision or find the product or information they need.
Last but not least, like all good marketing, the lebanon email list secret to relevant popups is segmentation. Using segmentation, you can differentiate your visitors and display highly customized offers to each and every one of them.
Before we get started, it’s worth saying again that popups work so well for some websites because they follow some popup best practices that help to create user-friendly popups.
In this article, I’m going to share those best practices with you, along with a few other tips to get you started on the right foot.
Popup triggering types (beyond exit-intent)
Exit-intent popups are one of the most popular types of popups. But you have so many more options to create a user-friendly pop-up.
In this section, I’ll show you a classic exit-intent popup as well as some examples of other “good” popups you can create on your site. These are popups that are well-timed, and based on the behavior of your visitors, so you won’t annoy them.
A well-timed pop-up gives you a second opportunity to connect with your visitors, effectively doubling your chances of converting them.
Popups are also helpful because they simplify the decision-making process and reduce anxiety for your visitors (it’s especially important for first-time visitors).
Just think about the number of links and CTAs your visitors find on your website. A popup can guide overwhelmed visitors to make the right decision or find the product or information they need.
Last but not least, like all good marketing, the lebanon email list secret to relevant popups is segmentation. Using segmentation, you can differentiate your visitors and display highly customized offers to each and every one of them.
Before we get started, it’s worth saying again that popups work so well for some websites because they follow some popup best practices that help to create user-friendly popups.
In this article, I’m going to share those best practices with you, along with a few other tips to get you started on the right foot.
Popup triggering types (beyond exit-intent)
Exit-intent popups are one of the most popular types of popups. But you have so many more options to create a user-friendly pop-up.
In this section, I’ll show you a classic exit-intent popup as well as some examples of other “good” popups you can create on your site. These are popups that are well-timed, and based on the behavior of your visitors, so you won’t annoy them.