Marketing automation is the technology that enables organizations to use data and analytics to automate, measure, and improve their marketing performance.
It includes everything from targeted emails and social media campaigns to lead scoring and customer segmentation.
In a recent survey, 43% of respondents said they planned to increase their investment in marketing automation over the next 12 months.
There are many reasons for this growing popularity. Marketing automation can help organizations improve their customer relationships , increase leads and conversions, and save time and money.
Let's take a look at 12 tasks every marketer should automate:
Tasks Every Marketer Should Automate
Blog Promotion
One of the most important tasks for any marketer is promoting their latest blog post. But manually sharing your post on social media or italy business fax list emailing your list every time you publish can be time-consuming.
blog post on marketing automation
Fountain
With Marketing Automation , you can set up a system to automatically promote your blog posts as soon as they are published.
For example, you can set up your system to publish your blog post to Twitter and LinkedIn immediately after it is published and then email your list a few hours later.
This way, you can focus on writing great content and let your marketing automation system handle the promotion for you.