On Android devices, on the contrary, you can access Google Discover by algeria whatsapp number data scrolling left on the Google app, as Google's search engine is integrated by default in this operating system. Taking the above information into account, it is expected that the usage of Google Discover will be higher, thus bringing more traffic to websites in countries with a high usage of Android devices. According to StatCounter data from August 2023, 71% of users in Europe own an Android device. Therefore, in some countries, positioning in this channel is more important than in others, as it directly affects the traffic captured by Discover.
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According to the same data source for the same period, some of the countries with the highest usage of Android devices are located in Europe and Latin America. On the contrary, the US market is more Apple-oriented, so the penetration of iOS is more important. The market share of Apple devices is 57%, while Android has a market share of 43%. Why is Google Discover important for publishers and how much traffic does it represent? Google Discover is one of the most important traffic channels for media today, and it may even become the first source of traffic for some news media.