The preview text serves as a sneak peek into the content of your marketing email, enticing recipients to open and engage further.
Craft a concise, compelling preview text that complements your subject line and provides additional context or value.
Aim to captivate your audience’s interest oman phone number search free within the limited character count available in the preview text, enticing them to delve deeper into your email’s content.
16. Send automated welcome emails after opt-in
Streamline your email marketing strategy and enhance the user experience by implementing automated welcome emails for opt-ins.
Whether it’s just one welcome email or a series of nurturing emails based on user actions, it will help you to personalize the user journey, nurture leads, and drive conversions effectively.
Additionally, automated emails help maintain consistent communication with your audience, ensuring that you’ll have lots of engaged subscribers.
Most email marketing tools allow you to send automated emails. Here are 5 Shopify email marketing apps that you can try.
17. Leverage AI for your email campaigns
Artificial intelligence (AI) is reshaping how we approach email marketing.
Here are some powerful ways AI can help you create effective email marketing campaigns:
