The conversation script doesn't work! Or how to take into account the nuances of the market

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mdhasan550
Posts: 27
Joined: Sat Dec 28, 2024 3:56 am

The conversation script doesn't work! Or how to take into account the nuances of the market

Post by mdhasan550 »

You can download any sales scripts. They are available to everyone. But are they suitable for sales? No.

Copy-paste scripts
Do what you've done before, and you'll get what you've gotten before. You know that expression? In the context of cold calling, it could be rephrased as "if they've already called business opportunity seekers email list THIS way, why should they listen to YOU?"

At first glance it may seem "oh, this is a proven script!", but in reality we get abandoned calls and refusals. Of course, there is no individuality in the downloaded script, and clients are not fools.



Company secret
Imagine you have a way to materialize money from... say, water. Little by little, you conjure up a small fortune for yourself. The method seems obvious, but only you use it. Tell me, are you ready to distribute it for free?

Or rather, not even that. Are you ready to distribute the method in principle?! Of course not! You will use it yourself. Get rich and be happy.

Same with scripts. Verified scripts do not go online. They are used within the company and are protected.

By the way, this is partly why we have an NDA, which also applies to the customer.



The scriptwriter doesn't understand the market
The main reason for ordering a script. 99% of scriptwriters know how to compose phrases, but phrases alone won't do, it's important to convey the UCP. This is where scriptwriters start having problems, because they were trained as psychologists, not marketers.

Why is it different for us? Historically, the script is written by a project manager who is also a marketer, which means he understands different areas. Or can quickly understand the nuances of the market.

You can refresh your memory on the composition of a script in the article on sales scripts.
yadaysrdone
Posts: 18323
Joined: Sun Apr 13, 2025 9:48 am

Re: The conversation script doesn't work! Or how to take into account the nuances of the market

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