An Image Showing An Instagram Post Using Relevant Alt Text.add A Location, Cta, Shoppable Component, Or Omasterthis: Content Management & Operations | Free Digital Event On December Sign Upskip To Contentcontent Marketing Instituteadvertisecontact Ussubscribesearchsearch...storiesresourcestopicsresearch Insightstraining & Educationcontent Marketing Universityconsulting And Trainingcontent Marketing Certificationeventshow Competitor Analysis Helps You Create Landing Pages That Convertby Sally Ofuonyebi| Published: March , | Content Operationshow Do You Create A Landing Page That Beats Your Competitors’?look At What They’re Doing – After All,
A Competitor Analysis Can Help You Learn Their Strong Points And Identify whatsapp data Their Weaknesses To Improve Conversion Rates. These Nine Seo And Content Marketing Experts Share Their Tips For Evaluating What Your Competitors Do To Inform Your Company’s Landing Page Development. Brainstorm, Research, And Comparerebekah Edwards, Ceo At Seo Agency Clara, Says Her Research Process Starts With The Target Customer: What Would They Be Looking For? What Things Would They Like To See?“i’ll Google Terms That Come To Mind And Proceed To Analyze Landing Pages That Are Ranking On The Serp To See If I Locate Any That Is Close To What I’m Looking For,” She Says.
Then, She Uses Ahrefs’ Site Explorer Tool, Which Looks At The Organic Search Traffic And Link Profile Of Any Url. “i Reverse Engineer The Keywords Most Relevant To My Own Landing Page. From There, I Look To The Top Five Pages Ranking For Those Keywords – And That’s Where The Real Competitor Research Begins,” Rebekah Says.using A Combination Of Ahrefs And Similarweb, Rebekah Looks At Their:visitor Demographicstraffic Breakdown (Ads, Organic, Social, Etc.)list Of Competitors From Similarweb To Add Any She Hasn’t Already Foundshe Also Runs Her Target Keywords Through Clearscope To Generate Latent Semantic Indexing (Lsi) Keywords That Her Competitors Use On Their Pages About A Similar Product/service.