I’ve used the same medical practice as an example in the past of o hong kong whatsapp number data ther things I’ve seen them do right, and I wasn’t surprised to notice that their About page exudes a patient-centric approach to healthcare. What can your business do to communicate directly with your customers and reassure them about how you’ll serve them? 5. Testimonials on the About Page A fireplace sales company displays written testimonials from its customers. I’ve probably written more articles about Google-based reviews over the years than 99% of the people on the planet, but I must admit that I have a soft spot for old-school testimonials.
I love this section on High Country Stoves’ website because it shows that even local businesses can be customer-centric even if they’re creating an About page because they know deep down that their company is built around supporters. I love how these testimonials detail personal stories that other potential customers will resonate with. What are you doing on your About page to communicate the customer-centric nature of your business? Customers’ own words speak louder than words. 6.
