Digital Transformation for ICT: How the Market is Moving

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aktAkterSabiha10
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Digital Transformation for ICT: How the Market is Moving

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There is much talk about the Digital Transformation of traditional companies, threatened by disruption. Taking for granted that ICT suppliers, i.e. those who provide companies with digital services and technologies, have already faced this transformation internally.

But this is not always true. Among the many entities that make up the fragmented panorama of the Italian ICT sector ( the Tech Companies are 87 thousand , with 430 thousand employees, according to the photo taken by Anitec-Assinform) there are those who move quickly and those who, instead, remain anchored to the past, without being aware that Digital Transformation is an obligatory path, or rather that innovating brings advantages above all to those who live on digital innovation . Those who stop are lost, and the data confirm it.


The ICT Digital Transformation Panorama
The Anitec-Assinform analysis of the ICT sector, with an overall growth of 2.3% in 2018, shows that the most innovative companies have greater development prospects. Over 60% of these Tech Companies are engaged in innovation initiatives, and 78% plan to increase their turnover and evolve their offering to meet the growth in demand for innovative services, such as Cloud, IoT (Internet of Things), Industry 4.0, Big Data and Mobile.

Analyzing the data in more detail, the most significant fact of the belgium telegram mobile Phone Number list research emerges: those who innovate grow more . In fact, it turns out that about 5 out of 10 companies among those that are growing are carrying out innovation initiatives, and 2 out of 10 among those that are stable. On the other hand, only one company out of 100 among those that, for the near future, predict a decline in business, declares to innovate.

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How Digital Transformation is Changing ICT
Among the major changes taking place in the sector is the transition from physical to virtual, which means moving from purchase to monthly fees and services, and shifting the focus from hardware to software. In just two years, in fact, hardware has decreased both in terms of the number of companies and employees (-23% for over 17 thousand units), while in software the number of companies has increased but employment has fallen. The winners are above all services, where companies and employees are increasing (+15,000) especially in the larger companies, those that operate in consultancy, infrastructure management and the Web.

The digital wave has also overwhelmed the way of marketing and selling . The approaches of the past are now outdated even in B2B, where digital channels have taken over, because it is online that buyers of technologies and services go to get information.

The above-mentioned study indicates that among the winning growth strategies for the future are new approaches that combine the expansion of the offer (70.2%) with the evolution of customer relations . It is therefore necessary to better direct innovative solutions towards customers , who are above all SMEs in Industry, Commerce and Services at a local or regional level.
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